How does Sleep Affect Your Memory

Good Mornings with Sleep Well (S2 E3 2019)

Have you ever wondered how fast your memory is affected by sleep loss? We conducted a four-day experiment to see just how fast things went south in the memory department. This week our Good Mornings with Sleep Well episode discusses what we each saw during this short time.

For unaltered video journal of the memory experiment click the link to our Instagram TV Channel below:…


Gretchen and I started Sleep Well with the idea that sleep is super important, but potential customers were putting off buying a mattress because of the reputation our industry has. Quite frankly, furniture salespeople and mattress salespeople are too pushy and really don’t care about knowing sleep but more about understanding the dollar. The reputation is there, the statement “just like a used car salesman” is used often in this industry. So, we decided to do something different. We created Sleep Well, a sleep store that cares about your sleep, not only cares but, knows sleep and knows how to help you find it. We research everything about our mattresses, pillows, and bedding. We know more about the health benefits of an adjustable base than even some manufacturers. It is because of this knowledge and because of the actual want to help that we have been and continue to be successful. Since we have this knowledge, we also figured why not share it? That’s why we start Good Mornings with Sleep Well, a weekly video blog to share what we know about all things sleep. Subscribe and watch us weekly for news and tips. Thanks for watching!

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For our friends seeking transcriptions of our show, here you go:

00:07                                     Hi, I’m Javier and I’m Gretchen and this is Good Mornings with Sleep Well, and this is our episode three, episode three of our second season. No, it’s not the memory test still hitting me. Yeah, no. Okay. Regular. Yeah. This is just regular memory loss. This is old age. No, we’ve had actually a really busy week. So what did we have? We had the beer event.

00:32                                     Talk about that. That was kind of awesome. Oh, it was awesome. Okay, so Bill beer, let me say this again. We had, Bill the beer monk, that’s a tongue twister, came and brought some of his brew to the store and we set up an event where we had private invite only where people can come and sample is beers, give him feedback on it. So when he opens the brewery, he knows what’s good, what’s not as far as customer taste buds, but it also gave him a lot of camaraderie. It gave him a lot of reassurance and showed him the direction that he’s already starting.

01:07                                     Yup, Yup. He has quite the following. I mean, we had at least 50 people in here. It was, it was amazing. It was really good. And he brought, what, 10 beers? I mean it was, it was a lot of fun. And uh, I mean a lot of people were like, well what is a mattress store have to do with beer? Who Cares? It’s all, it’s all relaxing. No, but it was, it was an event to bring people in, not only into the store but to help out friends of ours and a, cause bill and Vicky are very close friends of ours and um, it helped them out. It helped us out because it brought some people in here that hadn’t been in here yet. Uh, and, and really it was just, it was a really fun time and it was really interesting to have a of people that hadn’t been in here yet and they’re like, oh my gosh, and you stores so gorgeous. Cause they’re used to, I mean we went from 1500 square feet until like 6,000. So yeah, it’s, it’s been really, really cool. What was your favorite beer?

01:58                                     My favorite beer, I would have to say as the Tangerine, I loved it. It was just a smooth, easy drink. I love fruit, so it was just refreshing. Yup. Um, but honestly, and I’m picky. Okay. But honestly, I don’t think there was one beer that I tried that didn’t taste good. No. I think Dalton, I’m not just trying to be nice to bill. I’m honestly saying like, there wasn’t one thing that I really thought was horrible. The stout was slightly flat, but that was already initiated. Right. This was an issue and we’re going to take care of it prior to. But besides that, I mean the flavors were tremendously right.

02:35                                     Yeah, even for the stout being flat, they did an expresso stout. That was just amazing. We had people joking that this is my new breakfast beer. Yes.  It was,  was really fun. It was really a fun time. That tangerine one that she’s talking about is actually called the 575 Ale when they open up the brewery here in town. But it was, it was a blast. We stayed here till probably about nine 30, which is way past my bedtime and a just, it was, it was a whole lot of fun, whole lot of fun. Um, what else did we have last week? We had, um, let’s see. Well we had the sleep experiment.

03:19                                     Your sleep experiment was actually quite a hit. I would have to say he had great following on it. Yeah. A lot of people piping in and giving their comments to me too. Oh, I can relate to that. Yeah. So every stage he brought on more and more followers, which was really good. Yeah.

03:34                                     Yep. That’s going to be our, our topic for the video today, but I’m trying to remember what the heck else, what happened last week cause we were just so busy. I just remember I was just going, going, going.

03:43                                     It was, it was a lot of going back. Yeah.

03:44                                     Oh, you had a lot of chamber of Shem. She does a lot with the chamber here, so she had a lot of chamber stuff going on. Um, I’m in an alley. It’s an exciting time in our hometown and it’s an exciting time in the Carlsbad area. I mean, that place is just broing yesterday, um, we did a delivery out there and we were talking to a new resident of the Carlsbad area and he was just, he was just amazed as to how fast that area is growing. Two major oil corporations are moving in there. So I mean it’s, it’s, I mean, you talked about a town that’s really rapidly changing. That one is it, so, yeah.

04:20                                     Yeah. And if you really want to see the numbers on what he’s talking about, just Google Permian basin and that’s our area. Yeah, yeah. We had a news article that came out and it was talking about it being the largest oil industry right now. And um, we’re excited, but same time we’re not, because if you’ve ever followed the oil field industry and what happens to the land and everything else, and I have to say, you know, the city of Carlsbad really is growing so fast, they can’t keep up with it. It’s hard. Yeah. The town itself has a lot more crime and drug issues because of it. Um, just for their personal being. But um, it is bringing a lot of growth and development to the town, which is the upside.

05:02                                     It’s just, it’s, it’s basically what’s happening is it’s just a catch up. You know, you have to catch up. Every oil town goes through it. Uh, they have this sudden boom. And then the city has to catch up. And I mean, honestly she’s making it sound a lot to me a lot worse than what it is because we haven’t witnessed any of that. But the new stories are there. Yeah. But I’m, what I’m seeing is a lot of opportunity in the area, not only for business buzz, but for the people that are there to like grow their schools and grow everything. Cause I mean that new school that’s over there that we went to go look at that was beautiful.

05:38                                     Yeah. Yeah. When you bring money to a town, you have the opportunity to grow it and Redo some of the things that needed to be fixed at the same time. You’re bringing in so many more people that you’re bringing in more education, you’re bringing in more opportunity as far as jobs, like he was saying, even outside the oil field industry. But now what they’re seeing is the influx of oil.

05:59                                     So a lot of people and a very short time and that’s gotta be hard for anybody to handle. So hats off to you, Carlsbad for what you’re going through and what the future that you have because I know you’ve got a very bright future. So back to our topic last week, um, because, and, and, and I’ll tell you why. Well, you can tell them why we decided to do the experiments for the PR. Well, okay, what’s going on this Friday,

06:25                                     right? Did he hit me on the spot? That’s Friday. His Fan Club and club is, um, again as a chamber event that we do once a month. And it stands for food and networking. So it’s a gathering where all chamber members, the business owners or managers and stuff can actually congregate for a breakfast. And then you have one business that sponsors the hosting event for that chamber, a fan club. And allows you to share what it is you do.

06:52                                     Right. And so we are giving the presentation this month and because our store is more affiliated towards the, uh, helping our customers get sleep, then we are affiliated to helping our customers get a cheap mattress. Um, our presentation is actually going to be based a lot on what the importance of sleep is to you. Right? The consumer and the customer and the regular person that’s out there. So what I did, I, I kind of was looking and I was, I was thinking about it and the presentation that, that, that really I think would have an impact is if we actually put ourselves into a no sleep situation. So,

07:33                                     and that we as an us but him.

07:36                                     Yeah. Yeah. So she’s The observer and she’s actually the, the witness to the whole experiment. And, um, so the experiment is on sleep loss and memory loss. And I want it to see what exactly or how fast I would start losing memory with certain, certain amount of sleep loss. And the experiment was a four day experiment. It was short and, and it was not by, it was not like the most scientific experiment ever. Cause I mean it was, it was, but it was still very informative. Um, and I mean, before I start with anything, what was, what, what was your feeling on it?

08:14                                     Well, at first I was like, he’s just going to memorize these numbers and every day after you memorize something, it’s just going to come to you easier, even if you are sleep deprived. I really thought that that doing the, the ritual of memorization each day was still going to be a situation where he could recall stuff, but you could actually see how he was really trying to think and being put on the spot in front of the camera. I’m sure. Just attitude a little bit, but he wasn’t really tense. He was relaxed. So I in there and looking at him and you could sit there and see him really struggling. Like what? Uh, what is that? And it was always the 96 sequence that got you the most.

08:51                                     Yeah. Yeah. And it was, it was interesting to me because I got, okay. So I felt productive because I was staying up til 12 til one, which the majority of people that are staying up that late, they really feel like they’re being productive. But waking up four hours later, that was, it wasn’t harder to wake up because I’m an early person to begin with. But what it was was it was harder for me to get started and, and it was, and when I would do the number of memory and the first like you’d like, you’ll, and you’ll see it on the videos, um, I’ll, I’ll, I’ll put the link on there. But um, the first, the first two days weren’t bad at all. It was a, it was a seven and a half hour day in the six hour day. Those are no big deal, but it was a two, four hour days where I started to be a little different and it was, it was a lot of fun. It really was. What was, what was your biggest surprise? I mean, but like just like from it, what did you think?

09:51                                     I would say he has, um, kind of a very rigid ritual that he does every day. When he wakes up, he gets up, he either goes running or he goes out to read and then we have coffee and we watched the news and then he goes and starts her shower and gets ready for the day and lakes where it gets, I’m 30, like it’s just this originally it does on a daily basis. So when he’s doing this ritual and you’re watching him, when he’s struggling more, he slows down or he’s going back and forth a lot more because instead of just naturally taken his phone or one place to the next, he remembers, Oh, I left it in there and it has to go get it. Even through. Yeah. Yeah. Even your everyday occurrences were a little bit more stuttered. Um, but I mean overall being that it was a shorter time span, I guess you could say you have the lack of sleep. Um, it was brief things, but I can’t imagine what he would be like after, let’s say a full week. Yeah, yeah. Pull Week. Hey, if you went two weeks, I don’t think I’d be able to manage. I’m already like mother hen. I felt like I just, I don’t know how I’d handle that.

10:55                                     Yeah, it was, you’re right. You’re right. So like for me, the biggest, the, the biggest surprise was a, and this isn’t even part of the videos or anything, uh, uh, it, the biggest surprise was I started off at a certain weight and when I ended the experiment, I was actually four pounds heavier in four days. I gained four pounds. And what it was was, and, and, and there’s, there’s actually on the blog would, there’s actually two entries on weight loss and sleep. And what happens is you get very snacky. And, um, I was being very snacky those days. I mean, I had big breakfast, I had big lunches, I had big snacks. I mean, it was, it was really weird. I did not expect that. So, yeah, that’s, that’s one of them. That’s my biggest surprise. And then the other one was, and you’ll watch it, you’ll see it on the videos. I’m on the last, I was slurring. Did you notice that

11:56                                     you did? And you also would pause a lot longer in between. Right. So even after you did it, it was like your thought process had to catch up to you. So you can actually say what you were meaning to say. Yup, Yup, Yup. And you know, on those snacky periods, I have to say sometimes people do it out of boredom. Well, he had all these periods of times where he was trying to fill with reading more books, which he loves to do anyways, but he was trying to fill that void that he’s not normally awake. So eating was just like a natural resource.

12:24                                     Yeah. Yeah. And that, that was just, that was really weird. I on the good, on the good side, like I said, I got a lot of product productivity, done, a lot of reading. I caught up with a lot of journaling. It was fun. It was, I’m not gonna lie, it was fun to be able to stay up that late and get that much done. But it’s not for me. No. And, and immediately we went to, we went to sleep again at nine 30 our regular time on the last day of, of the experiment. And even though I have had what, three nights of really good sleep since then, I still feel just like I had a tinge on the sluggish side. So yeah. It’s, it’s really different. Yeah. But anyways, but yeah. So we look forward to giving this presentation and it will be this Friday with the Chamber of Commerce. And where will it be? Margot’s restaurant. It is Marcos. I thought it was the bowling alley. Oh, okay.

13:16                                     They’re changing it to the convention center over at the bowling alley sooner than but not yet. Oh, okay. Yeah. Um, and the reason for that is our community is going through a nice little growth and through the process of growth are Margot’s area where we’ve always had our fan club always, um, well growing it. We literally have people coming in and people are standing up after they eat so the people can come sit down to eat. Um, it’s just getting to that point where you see people standing in the back of the room. So it’s Tynemouth

13:46                                     I’m sure a chamber event to be that full. It tells you how, how strong our alm chamber is. And that’s, that’s, I mean, that’s been a blessing to the business community here in town. I really appreciate it. Yup. So, um, with that, uh, we invite you and, uh, we want to remind you that, uh, remember that when you sleep well, you live well. Have a great day. Bye Bye. Bye.

14:07                                     Okay,

14:08                                     we just wanted to thank you for joining us and we hope that you’ve learned something new today. And if you like this video, please click the link below. Yes, please. We’ll see you next time. Bye.